The pairing of Robert Rodriguez and Kobe Bryant is both so satisfying and fitting; two bad-ass mother fuckers whose legacies have been defined by their defiantly merciless self-exploitations. This short will further blur the boundaries of pop culture status quo; it's a 6 minute commercial for Nike that can also cling to its fantastic "parody" status for validation. Perhaps even that acknowledgment disregards the movie from being held to the same rules of critical evaluation of other films, in terms of its success in achieving authentic art status. In which case, I will let my opinion reside with the school of thought that simply deems this movie, "fucking sweet."
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